HOW DOES DIGITAL ADVERTISING WORK?
Software designed for digital advertising (digital advertising software) enables you to create, edit and distribute a variety of contents (photos, video, animations) on any location.
The content automation is getting more and more popular way of updating information on display. At the same time it is the only way that keeps you up to date with the offer without worries and delays.
Create and edit your contents
Use the potential of your digital advertising network to its maximum by creating effective and inviting digital content.
Digital advertising software enables central management of an entire network, consisting of 1, 1000 or more displays. You can play/ present videos, photos, animations in all common formats (MPEG...), you can schedule playlist or you can launch a certain event, for example; when it starts raining outside, you can start playing an advertisement for umbrellas.
Content distribution server
Get to know the digital advertising working mode and make it work for you.
Contents (video, sound, photos and animations) are saved directly to the server. The server makes sure that each content is shown on the right display at the right time. By updating the content on the server, it automatically updates on every display, which is showing this content.
Play your contents on the chosen locations
Play your digital content on professional LCD displays of different sizes and equipped for extreme conditions.
You can create channels and timetables and assign it to any chosen display. You can broadcast/ play different content on different displays or play the same content on all of the displays. You can launch content at a certain event, you can play an advertisement for umbrellas, while it is raining outside or you can direct people to the exit during a fire alarm.
WHAT IS YOUR GOAL?
HOW TO REACH POTENTIAL CUSTOMERS AT THE RIGHT PLACE AND TIME?
Advertise in shopping malls, retail trades or bus stations.
The digital display technology nowadays includes small and large displays. We can put them on just about any location; store shelves, on the street, shop window or on the entire wall of the shop (video wall). There is also possible to put them outdoors, e.g.: bus station, facade of a building or any other well populated location. The visualisation of the product brings your potential costumers closer to a positive purchase decision.
The digital advertising system’s structure enables a central management of displays of different sizes and configurations. You can change the content at any time at any desired display, you can set a certain content to play at a desired time or start advertising umbrellas when it starts raining outside.
HOW TO PROVIDE YOUR CUSTOMERS WITH THE RIGHT INFORMATION AT A NEEDED TIME?
INFOSCREEN: The right information at the right time.
Imagine an airport without any flight information or a railway station without any arrival and departure schedule. Nowadays the digital advertising is used to transmit relevant data for passengers, employees and customers. It is a fast and simple way of displaying information on your network with 5, 10 or 1000 displays. Data refreshing is either done manually or totally automated.
- railway stations
- airports (timetables, warnings)
- and much more…
HOW TO ADD MORE VALUE TO THE ALREADY KNOWN TECHNOLOGIES?
LOUNGE TV – Entertain and at the same time inform you guests.
Do you own a bar, disco or a club? Maybe a restaurant or a shop? Do you wish to inform your guests about your offer? Our solution, the Lounge TV, enables you a fast and effective informing about upcoming events or parties, special promotions, daily menus etc.
On your TV display, which you may already own, Lounge TV enables you a parallel displaying of the TV content, your informative or promotional content and the RSS news feed.
IMPLULZ TV – FLEXIBLE DIGITAL MEDIA ON DEMAND
ImpulsTV is a flexible advertising network. Digital billboards are placed on the spot, where you need them and for how long do you need them. They can be placed for a period of time, e.g.: the duration of a certain special offer or an event. Because it is a rental, you always keep your expenses under control.
The network is managed over the Internet. The content is fed centrally on the billboards from a single management centre. That enables the implementation of an advertising campaign, observation of the response and eventual improvement of the content, notwithstanding the amount of the digital billboards, engaged in an action.